In 2002, I started learning about the chemicals, animal byproducts and other horrible things that were going into beauty products that I was using every day. Even the testing of products on animals was horrifying to me, as I have been a long time animal rights activist and couldn’t understand why these companies wouldn’t test on people, as we are the ones using them! It all started with deodorant, and then I kept on experimenting with all kinds of products from there! When I started making soaps, I was just in Heaven! I was able to make these great little soaps with extra butters to moisturize my skin, sugars and salts to exfoliate and even charcoal and clay to purify. I had not seen anything else like this anywhere, and I knew I had stumbled on to something great!
2-Your attention to the environment is an obvious factor into your decision into starting this business. Can you tell us about some of the ingredients in products that people should watch out for?
3-What is your favorite ingredient to use?
4-How do you come up with so many ideas for products?
5-Are you going to have a special product for Art World attendees?
6-Where would you like to see your business in 2-3 years?
I would like to see us with store fronts in and around Vancouver, and in Canada and the International market as well! I would love to see us grow and expand, have some of our products showcased in other boutiques and maybe some good health stores too.Our goal is to get people off of the chemical store bought products and help people transition to all natural ones. It is another reason why we keep our prices down too, is we want everyone to be able to afford Organic skincare and products for the home. For us it isn’t about making a sale, it is about raising awareness and forcing change to a market that is in desperate need of change. When my daughter is all grown up, I would like for her to live in a world where she and others are not bombarded with chemicals coming at them from every direction. I want them to live in a world where they can use truly great products that are helpful to them, not harmful. It is why I named the company after her! Isabella Georgia Grace has now also become Georgia Belle. This keeps me very hopeful for the future!